Log in to your Plesk control panelhttps://yourdomain.com:8443
Go to Websites & Domains
Click Apache & nginx Settings for your domain
Scroll down to nginx settings
Check:
Serve static files directly by nginx
Enable caching for static files
In “Expires header value for static files”, enter:7d
(or 30d
for sites that don't change often)
Click Apply or OK
Compression helps shrink your files before they’re sent to the visitor’s browser.
Still in Apache & nginx Settings, scroll down
Look for gzip compression or Brotli
Make sure compression is enabled
Save settings
If you don’t see this option, ask your hosting provider if compression can be enabled via server settings.
Large images are one of the most common reasons websites load slowly.
Here’s what to do:
Compress images before uploading using free tools like:
Use .jpg
or .webp
instead of uncompressed .png
(unless transparency is needed)
If you have lots of existing images, consider an image optimization tool or plugin (like ShortPixel or TinyPNG WordPress plugin)
Using a CDN (Content Delivery Network) like Cloudflare helps your site load faster across the globe.
Sign up at https://www.cloudflare.com
Add your domain and follow the DNS setup
Update your nameservers at your domain registrar
In Cloudflare:
Turn on Caching
Enable Auto Minify for HTML, CSS, JS
Enable Brotli for compression
This adds a major speed boost — especially for international visitors.
If you’re running WordPress or a CMS:
Log in to your site backend
Remove plugins or modules you don’t use
Avoid using multiple plugins that do similar tasks
Disable features that load heavy scripts or styles (like sliders or social feeds you don’t really need)
The fewer scripts and styles your site loads, the faster it will be.
If you're using WordPress on Plesk, add a caching plugin like:
WP Super Cache (simple, for beginners)
LiteSpeed Cache (if your server supports it)
W3 Total Cache (more advanced settings)
Once installed:
Turn on Page Caching
Enable Browser Caching
Enable Minify for CSS/JS/HTML (optional — test first)
After making the changes, test your site speed with a free tool:
Look for:
Load time under 3 seconds
Green or yellow performance score
Suggestions you can still improve (images, scripts, etc.)